Your Business’s Website
I wanted to talk to you today about what you can do to grow your business online. So many businesses aren’t using the internet to it’s fullest potential and want to know where to start. Today, I am going to give you four actionable pieces of advice on how you can grow your business using the internet.
Your Website Is The Core
Your website is the core of everything that you are doing online. Everything will lead to it one way or another. Social media is great, but what would happen if you couldn’t suddenly use the platform that you accumulated a massive following on? Your business would be in a pretty hard spot. That’s why its important to build a website that continues to acquire leads for your business as well as provides value for your customers. This can help your business build a “social media proof” following.
Social Media Keeps You In Touch
Now, the last point being said, I think that social media is a great tool to help you grow your business. Social media allows you to get your message out to a large amount of people, build exposure, and gain leads so that you can brand yourself and build your business. Figure out your message, how you are going to provide value, and then go with it. Work to give people a reason to follow you on social media and create a page that you would want to follow by providing massive value to the people that follow you.
Leveraging where you are is a great way to brand yourself, gain more exposure, and rank higher. Using locally-targeted keywords, depending on your business, might be able to help you gain more exposure and rank higher in local search results. Figure out what you want your local strategy to look like and then start to implement that strategy.
Reviews Are Golden
Reviews are awesome. Let me say that again, because it is very important: Reviews are awesome. If you can find a way to get more positive reviews on Google, go for it. You want to increase the amount of reviews that you get on sites like Google so that your business looks more appealing to others. People like to see that a business is real, has real customers, and what those people think of that business.
I hope that this article has given you advice that you can use to build your business’s presence online. If you liked it, please feel free to share on Twitter or LinkedIn. Thanks for reading and remember: Don’t Forget To Be Great.